BRICK by BRICK: Building Insurgent Brands

The Story of Purplle

May 28, 2022
|
53 Minutes
Listen Time
BRICK by BRICK: Building Insurgent Brands

The Story of Purplle

53 Minutes
Listen Time
The Story of Purplle
Also available on

Welcome to the second session of our series: 'BRICK by BRICK: Building Insurgent Brands'.Join us as we talk to the brightest minds across the world about building enduring consumer brands.

We have Manish Taneja, co-founder and CEO of Purplle.com in an open conversation with Hariharan Premkumar. Manish talks candidly about his journey in building Purplle, mistakes he made, the importance of conviction in your own business, and making contra bets backed by data.

Download Report

Stay informed with our newsletter

Discover insights, perspectives, and the latest happenings in the consumer ecosystem.

Subscribe

Stay informed with our newsletter

Discover insights, perspectives, and the latest happenings in the consumer ecosystem.

Subscribe

Related articles

Why We Partnered with GO DESi: The opportunity to build a leading brand in the traditional Indian confectionery category
Why We Partnered with Blood: The Opportunity to Revolutionize the Period Experience for Modern Southeast Asian Women
Why We Partnered with Rosé All Day: Indonesia’s Insurgent Cosmetics and Skincare Brand