Meet The Next Generation
of Insurgent Brands

A kitchen mishap with a plastic cookware in the oven made the founders - Madhumitha and Jagadeesh realize that for preparing healthy food, utensils matter as much as the ingredients. They started looking for safer cookware alternatives that do not mix chemicals into food while cooking.

To their surprise, the prevalent options in market were mostly unhealthy, and the healthier ones were not easily accessible. It made them wonder why there is no reliable brand for healthy cookware. This led to the birth of The Indus Valley.

Today, Madhumitha and Jagadeesh have turned their personal quest for toxin-free cookware into a category-defining brand. The brand’s differentiated positioning in the highly commoditized cookware category has catapulted it to become India’s No.1 Healthy Cookware brand.

The brand is pursuing its mission to transform 100 million kitchens in India with its range of healthy cookware that have no chemical coatings and are 100% toxin-free. All its products are made of only pure and healthy materials like Cast Iron, Tri-ply Stainless Steel, Wood, Clay, Copper, Brass and Bronze.

Founded by Malika and Mohit Sadani, The Moms Co. was made by a mom & global experts to create high-quality mom & babyproducts that are natural, toxin-free, and efficacious. "I am an obsessive mother, always have been. I’m sure there are enough moms like me who want the best for themselves and their babies and hate having to compromise on the safety of the products they use for themselves and their families. The Moms Co products meet the global safety standards and I can use them fearlessly for myself and my family." – Malika Sadani

Tierra was founded by Mr. Alex Thomas, a farmer turned entrepreneur, in 2011 to process the agricultural crops grown in Kerala into food products and market them across the globe. Their slogan “here for a good time” emphasises the approach of providing our customers, great tasting, nutritionally superior and healthier food products that were traditionally a part of our food palate. Tierra’s snacks (Kappo) are made with "mindful snacking" at heart. The ingredients they use are flavorful, natural, nutritious, and made of only the highest quality.

At Ugaoo, we believe we are here to inspire a world where every plant journey is a personal revolution of inner change and growth. We realise that when we take a pause with nature, even within our homes, we can look beyond our own world and open up to receive happiness.

Ugaoo was founded in 2015, with Siddhant wanting to help the urban population reconnect with nature from within their home. Today, we are India’s most loved gardening brand and our customers trust us to safely deliver the best plants, specially formulated fertilisers and pest management solutions, along with premium planters, organic high-yield seeds, and best quality tools to their doorstep in every part of the country.With multiple Flagship, COCO, and SIS stores in Mumbai, Bangalore, & Pune, Ugaoo plans to expand to other major cities soon. We have transformed multiple projects with our indoor and outdoor landscaping services and help set up urban food farms. Ugaoo is reinventing gifting with curated offerings - gifts that grow - both for corporate and personal ocassions.

We believe it’s not just people who grow plants but also plants that grow people.

Veeba is India's innovative food brand, a star in condiments and sauces. With a commitment to culinary delight and wellness, Veeba offers an array of sauces, spreads, dips, nut butter, sweet toppings, and ready-to-cook sauces. Catering to diverse tastes, products are available via General Trade, Modern Trade, and E-commerce. A partner to top fast-food chains and restaurants, Veeba collaborates with names like Burger King, Domino's Pizza, Yum Restaurants and more. Veeba operates two expansive production facilities in Rajasthan, serving over 700 cities across India. Looking ahead, Veeba aims to expand its product range, strengthen retail presence, and set the standard for Indian ketchup, sauces, and condiments. Veeba, under Viraj’s leadership, challenges conventions in pursuit of transforming the palates of Indians nationwide. Equipped with world-class research and development facilities and an unyielding dedication to innovation, Veeba is rewriting the rules of the game.

Vresorts is aiming to revolutionize the hotel booking process by using high quality virtual reality (VR) content to create a more immersive customer experience and drive better conversions. The company currently works with resorts to produce high quality content which can be displayed a travel fairs, at weddings, on the hotel website and on social media. Vresorts has produced content for the Marriot, Renaissance, Intercontinental, Blue Tree Park and Dream Hotels.

Vybes is an innovative new influencer commerce platform which aims to enable social media influencers on Instagram and Facebook, to create and sell products based on their personal brands. The company is currently a pioneer in the fast-growing influencer commerce space in the region. As case studies, social media celebrities such as Kylie Jenner, Huda Kattan, and Paris Hilton have successfully built leading brands Kylie Cosmetics, Huda Beauty and Paris Hilton Fragrances respectively. The company aims to onboard influencers and help these influencers sell products as well as build their own brands.

XYXX is a premium men’s underwear and lounge wear brand. Since inception, the company has been on a mission to change the innerwear and loungewear culture in India. XYXX specialises in innerwear and loungewear made from naturally-sourced, eco-friendly fabrics and give them a fashionable edge with cool colours, quirky prints and stellar designs. the company relies on tried and tested tailoring techniques to craft basics while ensuring exceptional product quality and affordability.