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30 Aug 2022 Webinar

Brick by Brick: Going International & Maintaining Consumer Love ft. Dione Song

 

Welcome to the fourth session of our series: 'Brick by Brick: Building Insurgent Brands' with Dione Song, CEO Love, Bonito.

 

At DSG Consumer Partners, we have always been channel agnostic and invest in both online-first and offline-first brands. Love, Bonito one of the largest womenswear brands in Asia, is a great case study of an online-first brand that has grown across physical stores in Asia-Pacific while remaining sharply focused on its target consumers.

 
In this episode we cover:

  • The elements of a world-class omnichannel consumer experience in women’s apparel

  • Fundamental KPIs for Love Bonito

  • Maintaining consumer love while going global 

 

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